Social Media Executive

Established in 2010, Talentbank Group is an enabler in the employability ecosystem, focused on producing career-ready candidates and helping them achieve better careers by connecting them with industry leaders who welcome world-class talent. By working with us, you will be able to network with the leading organizations in Malaysia.

The Social Media Specialist is responsible for creating, executing, and managing social media strategies and campaigns that promote the company&#;s overall goals and objectives.

Key Responsibilities:

• Develop and implement social media strategies and campaigns that align with the company’s overall goals and objectives.
• Create engaging content for social media platforms, including written, visual, and multimedia content.
• Manage social media accounts, including creating and scheduling posts, monitoring engagement, and responding to inquiries and comments.
• Monitor social media trends, best practices, and competitors to identify opportunities and potential challenges.
• Collaborate with cross-functional teams to develop social media campaigns that support business objectives, such as lead generation and customer acquisition.
• Measure and analyze the effectiveness of social media campaigns and provide insights and recommendations for improvement.
• Stay up-to-date with the latest social media tools, trends, and platforms to ensure that the company’s social media presence remains relevant and effective.
• Develop and maintain relationships with social media influencers, partners, and other stakeholders to expand the company’s social media reach.

Qualifications:

• Bachelor’s degree in marketing, communication, or a related field.
  At least 2-3 years of experience in social media marketing or a related field.
• Strong understanding of social media platforms, tools, and best practices, including, but not limited to, Facebook, Twitter, Instagram, LinkedIn, and YouTube.
• Excellent communication skills, both written and verbal, with the ability to create engaging content and communicate with various stakeholders.
• Strong project management skills with the ability to multitask and prioritize tasks effectively.
• Creative thinking and problem-solving skills.
• Proficient in using social media management tools such as Hootsuite, Sprout Social, or Buffer.
• Ability to work collaboratively with cross-functional teams and external vendors.

This role is critical in developing and executing social media campaigns that promote the company&#;s goals.